Web 2.0 in Realty Portals and Collaboration

There are enough and more Realty portals offering the vanilla "Post and Search Property" features. The revenue models have almost stagnated around Listing and Advertising. In a sense, the Realty portals have been offering the "User-generated-content" angle for a while with users putting up their properties for rental or sale. Web 2.0 offers significant value to this vertical with Collaboration. Collaboration will be the next major milestone in Web 2.0. Collaboration integrated with Mapping will broaden the spectrum of services that a user or service provider may capitalize from the portal.
Collaboration will help users to evaluate properties in depth while leaving a digital footprint of all the discussions of the property. A new set of models will evaluate once the portal providers realize this aspect, especially driven by user demands. More on this subject later....